Pergeseran Ragam Bahasa dalam Ekosistem Media Sosial: Kajian Sosiolinguistik dan Relevansinya terhadap Penguatan Bahasa Indonesia di Perguruan Tinggi

Nabilla qorima; Ika Amelia; Muhammad fayiz Affam Muhammad Hisyam; Muhamad Basir; Yeremias Bardi

doi:10.61132/arjuna.v4i1.2706

Authors

Nabilla qorima Universitas Muhammadiyah Maumere
Ika Amelia Universitas Muhammadiyah Maumere
Muhammad fayiz Affam Muhammad Hisyam Universitas Muhammadiyah Maumere
Muhamad Basir Universitas Muhammadiyah Maumere
Yeremias Bardi Universitas Muhammadiyah Maumere

DOI:

https://doi.org/10.61132/arjuna.v4i1.2706

Keywords:

Digital Literacy, Higher Education, Indonesian

Abstract

This study aims to describe the shift in language variety within the student social media ecosystem and analyze its relevance to strengthening the use of formal Indonesian in higher education. The development of digital communication technology has created new interaction patterns that influence students' lexical choices, syntactic structures, and discourse construction. This study employed a qualitative descriptive method with a sociolinguistic approach. Data were obtained through documentation of students' social media posts over three months, in-depth interviews, and analysis of academic essay texts. The analysis was conducted through data reduction, categorization, interpretation, and verification using source and method triangulation techniques to ensure data validity. The results indicate four dominant forms of language shift: code-mixing, the use of digital abbreviations, non-standard vocabulary, and simplification of sentence structure. These shifts are partially carried over into academic writing and affect grammatical accuracy, sentence effectiveness, and text coherence. However, digital language practices also demonstrate students' linguistic creativity and social identity construction. This study emphasizes the importance of integrating digital literacy and language awareness-based learning into the higher education curriculum to maintain formal Indonesian standards without ignoring sociolinguistic dynamics in the digital space.

Downloads

Download data is not yet available.

References

Alawiyah, T., & Mulyani, S. (2023). Campur kode dalam media sosial mahasiswa dan implikasinya terhadap pembelajaran bahasa Indonesia. Jurnal Pendidikan Bahasa Indonesia, 12(2), 145–160.

Androutsopoulos, J. (2021). Theorizing digital language practices. Journal of Sociolinguistics, 25(3), 323–345. https://doi.org/10.1111/josl.12518

Aprilia, D., & Nugraheni, A. (2022). Variasi bahasa generasi Z dalam komunikasi digital. Lingua: Jurnal Bahasa dan Sastra, 18(1), 55–70.

Azizah, L. (2024). Interferensi bahasa digital dalam penulisan karya ilmiah mahasiswa. Jurnal Pendidikan dan Kebahasaan, 14(1), 88–102.

Barton, D., & Lee, C. (2022). Language online: Investigating digital texts and practices (2nd ed.). Routledge.

Crystal, D. (2021). Language and the Internet (3rd ed.). Cambridge University Press.

Darmawati, U., & Hidayat, R. (2021). Bahasa gaul di media sosial dan dampaknya terhadap bahasa baku. Jurnal Ilmiah Kebahasaan, 17(2), 201–215.

Dewi, N. K., & Prasetyo, A. (2023). Kesadaran ragam bahasa mahasiswa dalam konteks akademik. Jurnal Pendidikan Bahasa, 11(3), 233–248.

Fitriyani, R., & Sari, M. (2022). Literasi digital dan kompetensi kebahasaan mahasiswa. Jurnal Literasi, 6(2), 120–135. https://doi.org/10.58466/literasi.v2i1.1416

Herring, S. C. (2021). Computer-mediated discourse analysis: An approach to researching online behavior. Discourse, Context & Media, 44, 100544.

Iskandar, R., & Wahyuni, S. (2024). Pengaruh media sosial terhadap struktur kalimat mahasiswa. Jurnal Linguistik Terapan, 9(1), 34–49.

Kurniawan, E. (2022). Pergeseran ragam bahasa Indonesia dalam ruang digital. Bahasa dan Seni, 50(1), 1–15.

Mahsun. (2022). Metode penelitian bahasa: Tahapan, strategi, metode, dan tekniknya (Edisi revisi). Rajawali Pers.

Mardikantoro, H. B., & Suyanto, E. (2023). Dinamika bahasa Indonesia di era digital. Jurnal Pendidikan Bahasa dan Sastra, 23(2), 101–118.

Mulyana. (2021). Kajian wacana: Teori, metode, dan aplikasi prinsip-prinsip analisis wacana. Tiara Wacana.

Nasution, A., & Putri, D. (2023). Code-switching in Indonesian university students' social media posts. Indonesian Journal of Applied Linguistics, 13(1), 89–103.

Pranowo. (2021). Sosiolinguistik: Teori dan aplikasi dalam pembelajaran bahasa. Gadjah Mada University Press.

Putra, I. G. N., & Lestari, P. (2024). Simplifikasi morfologis dalam komunikasi digital mahasiswa. Jurnal Ilmu Bahasa, 15(2), 210–225.

Rahardi, R. K. (2021). Bahasa Indonesia dalam dinamika media sosial. Jurnal Humaniora, 33(3), 197–208.

Rahmawati, F., & Yuliana, S. (2022). Digital discourse and youth identity construction. Journal of Language and Education Research, 5(2), 77–93.

Sari, E., & Hapsari, D. (2024). Alih kode dan campur kode pada caption Instagram mahasiswa. Jurnal Kajian Linguistik, 12(1), 45–60. https://doi.org/10.70047/jpi.v1i1.67

Setiawan, B. (2023). Tantangan pembelajaran bahasa Indonesia di era media sosial. Jurnal Pendidikan Nasional, 9(2), 150–165.

Suwandi, S. (2022). Bahasa Indonesia akademik dan problematika penggunaannya di perguruan tinggi. UNS Press.

Wahyuni, T., & Kholid, A. (2021). Penggunaan singkatan digital dalam komunikasi mahasiswa. Jurnal Bahasa dan Komunikasi, 8(2), 90–104. https://doi.org/10.37058/mbsi.v2i2.2493

Widodo, H. P., & Dewi, K. (2023). Language ideology and digital communication practices. Journal of Multilingual and Multicultural Development, 44(5), 421–436.

Yusri, M., & Handayani, N. (2024). Kesalahan sintaksis dalam karya ilmiah mahasiswa. Jurnal Pendidikan Bahasa Indonesia, 13(1), 1–17.

Zahra, A., & Ramadhan, S. (2023). Literasi kritis dalam pembelajaran bahasa Indonesia di era digital. Jurnal Pendidikan Humaniora, 11(2), 189–205.

Zaim, M. (2022). Evaluasi pembelajaran bahasa Indonesia. Kencana.

Zulkarnain, A., & Fitria, R. (2025). Digital linguistic shift and academic writing competence in higher education. Journal of Applied Linguistics Research, 16(1), 12–28.